ET10.8 Exhibition Theatre Keynote and Publisher´s Session

Session Start
Thu, 11:00
Session End
Thu, 12:30

As special highlight DATE 2020 Exhibition Theatre features an Exhibition Theatre Keynote providing everybody involved in the design of microelectronics products and applications with very valuable advice and with deep insight into the latest challenges addressed by the world-wide market leader STMicroelectronics.

After the keynote researchers are invited to discuss with the leading publisher Springer how to publish their research work.


ET10.8.1 Exhibition Theatre Keynote: Design-in-the-Cloud: Myth and Reality


The Cloud is promising orders of magnitude savings in time to market for integrated circuits, owing to CPU elasticity. However, practical limitations still mandate a selective approach to the product design flow and the business models have yet to be fully defined by vendors. The economic equation of designing in the cloud is challenging. In addition, design houses, IDMs and OEM customers have to decide to what extent they want to rely on Cloud service providers to maintain the confidentiality of their IP or SOC databases and honor export control requirements, in a context where such concerns are increasingly relevant in EDA vendor and IC supplier selection. This keynote will explore those topics based on ST’s own experience and trials.

ET10.8.2 Publisher’s Session: How to Publish Your Research Work


This publisher’s session invites all attendees to discuss how and why to publish their research work with Springer Nature. Charles Glaser, Editorial Director for Springer, will present his advice for collaboration in research dissemination. He will be available in this session, as well as the entire exhibition, to discuss the publication of your next book.

Springer is part of Springer Nature, which has over 13,000 employees in over 50 countries. Springer publishes a wide variety of scientific and technical book and journal content, including over 12,000 book titles per year and over 3,000 journals. Our content is distributed globally, via our online portal known as Springerlink, as well as in-print via and a variety of retail outlets, e.g., Our book publishing includes a variety of content types, including textbooks, professional books, research monographs, and major reference works. Since Springerlink is accessed by more than 15,000 academic and corporate institutions globally, our authors’ work has unparalleled, global reach. We offer our authors individualized, expert relationships, throughout the lifecycle of their publishing effort.This talk will describe the “how” and “why” of publishing with Springer.